Resources
The Industry Measure's business market research and expert analysis of industry trends will give you the edge you need and our expert insights will give you the inside scoop from our industry experts. Look for more industry reports coming in 2007. wwwtheindustrymeasure.com
Creative Forecast 2007Executive Summary
Price: $99.00
Abstract:
“Creative Forecast 2007: Executive Summary:The Industry Measure Perspective on the Challenges and Opportunities for the Graphic Design and Production Industry in the Next 12 Months and Beyond,” the Industry Measure’s look at the year ahead for ad agencies and graphic designers working in print, Web, and other media. The 168-page report analyzes the prevailing economic environment, the current state of the industry (drawing on U.S. government data as well as The Industry’s Measure’s own 11-year historical database of survey results), and details the major forces these highly dynamic markets will have to contend with in the next year. “Creative Forecast 2007” also takes an in-depth look at the most recent Industry Measure survey results on such hot topics as multichannel marketing and “cross-media” development, digital and variable-data printing, online/remote proofing, and more. The report also presents The Industry Measure’s latest investment projections for more than 100 equipment, hardware, and software categories.
http://www.theindustrymeasure.com/report/132/Creative_Forecast_2007
Publishing Forecast 2007 Executive Summary
Price: $99.00
Abstract:
This report analyzes the prevailing economic environment, the current state of the publishing industry, and details the major forces that publishers will have to contend with in the next year. "Publishing Forecast 2007" also takes an in-depth look at the most recent Industry Measure survey results on such hot topics as multichannel marketing and publishing, online/ remote proofing, offshoring of print, digital and variable-data printing, and more. The report also presents The Industry Measure’s latest investment projections for more than 100 equipment, hardware, and software categories.
http://www.theindustrymeasure.com/report/128/Publishing_Forecast_2007
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