Minding Your Business
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ExpertBusinessSource.com
November 18, 2008

10 Lessons for Small Businesses from the Obama Election
Obama's campaign had the kind of strategy, heart, execution, message and results that are elusive to so many businesses who are working their tails off to organize better and create the same kind of “winning” outcomes, but often to no avail.

Small Businesses: In Downturns, Invest in Public Relations
In a difficult economy, focusing on your public relations efforts can be one of the best and most affordable investments you can make.

Marketing Savvy: The Importance of Being Creative
A good idea doesn’t have to cost any more than a bad one, and looking at the history of advertising and marketing, some of the smallest, least-funded companies have tended to produce some of the most successful, cutting-edge campaigns. It’s about coming up with good ideas by being smart...and, well, creative.

Independent Businesses: Your Opportunity is Right Now
An enormous opportunity exists for the small independent to take back some of the market share that has been lost to the giants. True, there will always be a certain percentage of people who are only shopping for price. These aren’t necessarily your customers. Huge portions of the public not only want service but also are searching desperately to find it. It is up to you to give it.

Free Webinar: Better Data Means Better Results
If you aren't taking advantage of free Webinars to increase your marketing and database savvy, it's an opportunity you should be tapping into.

Harnessing the Energy of Synergistic Leadership
The diversity of perspectives from various parts of your business management team should bring fresh creativity to addressing problems and issues across the board. However, this can initially be an awkward assignment, as we usually find a group of strong willed, independent managers who may be good leaders, but marginal followers.

 

 
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