Builder Know-How

February 27, 2008 | Link This | Email this | Comments (0)

A couple of years ago, most advertisements for contracting employees had a small line stating; “Only experienced workers need apply,” or some variation of it. However, with the baby boomer era coming to an end, there is no longer a large supply of experienced workers. It used to be, that you needed to know someone in the industry in order to get the experience to find work on your own. This is no longer the case.

An aging population has forced businesses today to begin to hire apprentices. However, many businesses are unprepared to train new apprentices. Experienced workers have never had to explain the basics of the trade before.

An electrical company I know of recently experienced the difficulties of having apprentices, here is what happened.

With two new apprentices on the site, and work running behind supervisors were telling an apprentice...Read More

February 25, 2008 | Link This | Email this | Comments (1)

There are many different ways to create a website. Some companies buy Dreamweaver and webpage templates. However, if you are not computer inclined, Dreamweaver can be difficult to use.

There are also websites that will allow you to place your information, pictures and background into their templates. These websites will then host the page for you. However, these sites allow little layout change and most things posted will belong to the website, rather than your company. The website address will also be different. For example if you wanted your website address to be www.constructionguys.com, it will not be that way, instead it will be constructionguys.websitebuilders.com. If the host happens to stop hosting, you may loos...Read More

February 22, 2008 | Link This | Email this | Comments (0)

The best website design is one that is clean, simple, easy to use and loads quickly. Although it is important to keep your website simple, it is also important for it to look professional.

Your site is a reflection of your company and the quality of your services. There are many factors to website design. These Include;

• Layout
• Browsers
• Loading time
• Consistency
• Navigation
• Fonts
• Backgrounds
• Graphics

Layout/Navigation

• Make sure you have your homepage and all other pages linked together for easy navigation.
• Include headers and footer that give your site name (header) and page information, s

February 20, 2008 | Link This | Email this | Comments (0)

Writing content for your website isn’t as easy as just giving readers the facts. You have to convince them that your page is the one they were looking for. You want them to believe with no doubt that your services are what they want.

Most readers will look at your titles first, so the first thing you should do is block out where information will be on your website.

Remember the last step you took when creating your website structure? Now you are going to use those website structure sheets to establish the content structure of your website. Start with your homepage. In point form write down what you would like to include on your homepage.

Some things to include could be:

• Short description of your company.
• Spe

February 18, 2008 | Link This | Email this | Comments (0)

Although you can direct potential customers to your website; the best way to increase your potential profit margin is to ensure your website receives a high rank with the search engines. There are a few important steps you must follow to increase your websites page rank. Remember, if potential customers can not find you on a search engine, you don’t exist.

The first and most important step towards search engine optimization is developing a table of keywords. Keywords are used throughout the content of your website and will bring targeted traffic to your website from search engines. Developing a table of keywords can take some time, but can make all the difference in your potential customers finding you or not.

Here are some steps you can follow to develop a table of keywords for you website;

1. Write down all the words and phr