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Have You Sent A Thank You Note Lately?
June 20, 2007
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I ordered a bouquet of assorted colors of roses for my mother's birthday from 1-800-Flowers.com. I chose them because the transation was easy to complete, it took me five minutes to select what I wanted and to check out. They sent me my confirmation email and two days later I got a phone call from Mom saying she just received them. I love sending flowers because it's easy. Actually, I love buying most gifts online because I can select, pay for, and send them to their designation without having to leave my office chair. For someone with limited time, it's the best thing since sliced bread.
A week after I sent the flowers, I get a card in the mail. Not from Mom, but from 1-800-Flowers, thanking me for using their services and including a coupon for 15% off my next purchase. I immediately started thinking of who else I could send flowers to before the coupon expires in late September.
I recommend sending a simple thank you if possible, whether it's to your favorite and most loyal customers, or first time shoppers. This gesture they extended me has made me a fan.
Ideas for saying Thank You:
1. Say it was a nice card you create on your computer or with your company's branding
2. Send a free email greeting (or come up with your own)
3. Create a coupon to send
Posted by Suze Bragg on June 20, 2007 | Comments (1)
