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25 MORE Great Ways To Advertise If You're A Retailer
September 27, 2007

On Tuesday, I wrote about a list of possible advertising placements for retailers.  I found the worksheet recently and I reread it, and I think it's still relevant for today's marketplace.  Although there is no source to extend credit to, I believe it came from a small business guide by James Stephenson.  Here they are 25 MORE advertising opportunities for retailers to consider:

1. trade publications and journals
2. newsletters that you create
3. corporate, education, non-profit and community newsletters
4. advertise on web sites with reciprocal links
5. banner advertisements
6. e-zine publications (to give you an idea of options)
7. search engine keyword queries
8. internet directories
9. direct mail promotions / catalogs
10. Christmas cards and calendars
11. email opt-out/in blasts
12. telemarketing
13. sidewalk signs
14. human billboards
15. inserts in outgoing mail
16. take-one brochure boxes
17. seminar and public speaking engagements
18. shopping bags and boxes
19. magnetic vehicle signs
20. theatre and event programs
21. newcomer programs - find the service in your area and provide coupons or samples for people moving into your town
22. trade shows
23. bumper stickers
24. press releases
25. community business maps

Posted by Suze Bragg on September 27, 2007 | Comments (0)