Shanu Singh Guliani

Should I Invest in Video Surveillance?

As a tool (and as a cultural phenomenon), video surveillance is on the rise. We’ve become a nation of conspicuous consumers of surveillance technology—buying cameras, putting them wherever we can, pointing them at whatever we can, and then buying newer cameras, cheaper ones, higher-resolution ones, tinier ones, and of course digital ones with fantastic gadgetry.

Besides being curious—video surveillance has several practical uses such as:

• Keeping an eye on the parking lot outside of your store
• A close-up of what’s stuffed in your customer’s jacket
• Rows of cubicles
• The employee punching-in his buddy’s time card
• A priceless antique
• The service entrance
• Your cash register
• Deliveries
• Monitoring customer interactions
• And of course examining anything that moves

On a grander scale, video surveillance can help with:

• Ensuring the safety of your employees and customers
• Avoiding frivolous lawsuits
• Preventing employee and customer theft
• Evaluating your employees customer service skills
• Reducing insurance premiums

Peace of mind is worth paying for in today’s business environment. Whether you own a clothing store, a shipping and packaging company, or a restaurant, odds are that you have considered installing a closed circuit television (CCTV) and why not protect your business when, recent advances in IP (Internet Protocol) digital video security systems have lowered the cost and tremendously raised the user-friendliness of video surveillance.

Posted by Shanu Singh Guliani on May 11, 2007 | Comments (0)