Brad Huisken

Knowledge is Wisdom, Committment is Action
December 17, 2007

Many people possess the wisdom or knowledge to know their strengths and weaknesses, yet very few make the commitment to act upon the knowledge that they have. Business owners and salespeople alike have the knowledge that they need to improve in certain areas, however very few commit to themselves or to the growth of the personnel within the business, thus failing to maximize the opportunities that they have before them.

There are all kinds of excuses. The cost involved, the time commitment, the realization that a change needs to be made and the fear that accompanies change. It could be a lack of confidence in oneself or their people. Maybe complacency or the simple satisfaction with the current level of achievement is the excuse. Sales are good right now. So, the excuse is wait until sales are bad. Other excuses are that I have been in the business forever or my people have been with me a long time. However, longevity doesn’t necessarily mean or guarantee the application of new, proven or innovative ideas and techniques. It is impossible to learn and apply all the knowledge available by yourself without any outside influence.

Training or personal improvement isn’t something that we should look at conquering every few years. It is an ongoing process with no clear-cut beginning or end. No one ever reaches the plateau of utopia where there is no room for improvement or growth. We can all use to improve not only our knowledge but also the commitment to react to the knowledge that we possess. Whether you are reading this as an individual, a sales manager or business owner the time for action is now. No excuses! Make the commitment to IMPROVE yourself, your staff and your company. Act on the wisdom or knowledge that you already possess in order to maximize your opportunities.
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Posted by Brad Huisken on December 17, 2007 | Comments (0)